Down: The Dating App Taking the Shame Of Acquiring Down

TL;DR: Whether you’re looking for a secure location to time or an exclusive place to connect, Down may be the # 1 software to turn to, specifically if you’re a female. With 2 million customers and 50 % of fits meeting IRL, obtaining a date or getting down hasn’t ever been simpler or more enjoyable. 

Intercourse typically is a taboo topic, particularly if you’re looking for it. However, online dating sites can often be equally taboo.

Exactly how could you be meant to merely emerge and say all that’s necessary is actually a hookup without experiencing accountable? You do it through the Down application.

Or exactly how could you be expected to open yourself as much as internet dating if you are uncomfortable utilizing the atmosphere? Again, you are doing it through the Down application.

Down is considered the most safe and private solution to state what you would like (to get what you would like) – no pity or anxiety!

How to “Get Down” or “Get Date”

from growing frustration aided by the internet dating marketplace, Colin Hodge cofounded Down (formerly called Bang with Friends) in January 2013 for individuals to clearly, and independently, condition the things they’re looking for without shame.

People, whose ordinary age brackets between 18 and 35, register through Twitter, and Down utilizes people they know, buddies of friends as well as other contacts to generate suits.

For anything a tad bit more severe, people can decide to “Get Date,” in case they really want something more casual, then they can decide “Get Down.'”

Maintaining the anonymous theme, whatever a person chooses, the individual on the other conclusion cannot view who they really are until additionally they decide to get a night out together or get down.

Unlike many internet dating sites, consumers need not submit an extended profile with smart stories, and engagement is totally secret unless the users chose or else.

People are given a Bangability score, which Hodge mentioned is actually a “secret formula” based on how many individuals have actually viewed all of them and exactly how so many people are into conference for either a romantic date and for obtaining straight down.

Down, you’ll find on iOS and Android os, is also establishing a element also known as “constant Picks,” in which users obtain the 10 greatest matches throughout the day in the place of having to swipe through 100s, if you don’t thousands, of individuals to get a match.

“it is simply a simple way of swallowing to the application, investing 30 seconds and then taking place along with your time – ensure you get that big date set-up for the few days and feel it isn’t an overwhelming procedure, but it’s a thing that only matches into your existence,” Hodge mentioned.

Not another sketchy hookup app

So just what keeps Down from being grouped with spammy hookup apps? Honesty.

Down took that which was lacking from marketplace (a dating site that isn’t scammy or coming across also perfect) and produced a way for those to get in touch in a manner that they are aware is going for what they need and not throwing away their time.

“We’re so accustomed to people variety of sugar-coating the internet dating world,” Hodge mentioned. “We desired to offer folks a more truthful solution to relate genuinely to one another and make sure we’re not, honestly, bullshitting all of them,” he said.

This honesty is reflected in Down’s individual base.down3

Relating to Hodge, the company got the social way of gaining grip, using recommendations to distribute the news headlines in regards to the website, which includes led to a more real product and clientele.

“That’s kept the standard of our very own site greater. It’s also kept the portion of men and women coordinated and going on a date larger,” he stated.

Another enjoyable fact: it’s mainly women that would like to get down.

Hodge said 75 per cent of females elect to get down compared to 65 percent of men, pointing out protection as cause.

“honestly it really is a less dangerous planet than just meeting total strangers,” he said. “We would like to provide ladies the ability to end up being an equal component in courting procedure in order to possess independence to select whatever intent they want.”

a modern secret admirer

The reaction from customers has-been extremely thankful. Hodge said people are excited to have someplace in which they may be able state what they need clear of judgment, and Down is very happy to provide it with in their eyes.

“Everyone is doing this anyhow traditional, so we might as well provide them with technology to get it done in an easy method,” he stated. “We realized, specifically for the younger generation, there ended up being a necessity to create online dating inside modern-day era and work out it a large number easier.”

Hodge motivates customers to anonymously invite pals they would like to get down with through website. And also you thought it – the individual you receive won’t understand it’s you until they signup.

“we wish individuals to ask people they know in a secret way through application, and that I think elevates everybody’s likelihood of achievements,” the guy stated. “It is a modern-day secret admirer notice you are able to send to your buddies via text message.”

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